Thread Title:
Google AdWords Competitive Intelligence
Thread Url:
http://forums.searchenginewatch.com/showthread.php?t=2397
Thread Description:
Adgooroo.com
Added: Dont miss the first comment on this post. Adgooroo have kindly offered a discount to Threadwatch readers on top of the free month's trial.
You'll have to be the judge of this one, i know very little of adwords. The feature list looks rather impressive...
AdGooroo can answer a variety of strategic marketing questions, such as:
* Where, when, and how much are my competitors advertising?
* What new competitors are entering my industry?
* What new campaigns have my clients, prospects, or competitors launched in the past week?
* What keywords are my competitors targeting?
* How am I positioned relative to my competitors on my most profitable keywords?
* Are any of my competitors making unauthorized use of my trademarks?
* How have my competitors changed their ad copy over time?
* How does my campaign compare to my top competitor’s?
Specific features include:
* Historical archive of competitors' ads
* Trademark infringement search
* Industry map
* Detailed Keyword map
* Detailed analysis of competitors' campaigns
* Compare two campaigns in a side-by-side fashion
* Diagnose "unhealthy" keywords and get recommendations on how to correct them.