Dealing with reputation issues, identity theft, negative reviews, and viral bad publicity are all issues businesses and SEOs face regularly.
Stories in Yoast SEO weekly recap: Google Rolls Out RankBrain; Wayback Machine Adding History Search; Another Penguin Coming
Google appears to have given its competitors more ammunition in their fight over its "biased SERPs" when a "code push" appears to have demoted its competitors in mobile SERPs, and favouring its own
Affiliate traffic networks are apparently a big problem in the mobile world these days.
Google's recently released Search Quality Rater Guidelines emphasize user satisfaction and usability more than they have in the past, it seems.
It's a big ol' 160 page pdf but according to SEL it's a pretty good read. If
Poor Google Plus has been in a tailspin for so long, it's refreshing to see something new being done with it.
Zombie traffic in the world of organic search, not to be confused with the different species of zombie that plagues the world of PPC, is still a problem for many webmasters.
About a year ago Google launched their Mobile Friendly Test Tool.
Remember the Google Pirate algorithm update? The company acted as swashbucklers against online piracy, but a year later it looks like it only hurt torrent sites.
Just because something can be automated doesn't necessarily mean that it should be.
Facebook's search algorithm takes into account posts that you've made, pages you've followed, and what your friends are talking about.
Two years ago Google said they would extend the amount of historical data in their Search Console from 90 days to 1 year.
Back in June Google warned against app interstitials and, like clockwork, they're already penalizing you for having them.
Dust off the ol' disavow document, you should check your backlink profile and make sure your site is not at risk.
Twitter changed "favorites" stars into "like" hearts yesterday and the Internet BLEW RIGHT UP.
Gilgamesh and Ulysses got nothin' on these seven line snippets that Google is testing.
Hopes for added transparency and increased communications seemed dim on WebmasterWorld - but the man himself is taking part in this discussion.
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