Hypertextual Lunacy or the Future of the Internet?

Thread Title: Information Wants to be Liquid Thread Url: http://www.wired.com/news/culture/0,1284,66382,00.html Thread Description:

Straight out of the madness that envelopes everyone that thinks too hard about information occasionally comes this concept: It's like hypertext on steriods, and just as confusing as the analogy.

Froge Heglund of liquid information who works with Doug Englebart at the University College London's interaction center has some truly unique ideas on the next stage of the internet and how information should/could be presented and linked:

Hegland's idea is simple -- he plans to move beyond the basic hypertext linking of the web, and change every word into a "hyperword." Instead of one or two links in a document, every single word becomes a link. Further, every link can point to more than one place, pulling up all kinds of background context from the web as a whole.

Click on a politician's name and find out who donated to his or her campaign. Click on a town name in a news story and find out what else has happened there.

"We feel that a large part of the history of technology, digital and otherwise, has been about the production of information," Hegland said. "It's time to focus on consumption, to help people navigate through information and get relevant information into their heads."

You can see a working example here - just point your mouse over any non-linked word.

Hundreds of problems exist with this idea as pertains to "the internet" but i could see uses for doing this with certain kinds of data in certain situations - perhaps on a Wiki project, maybe on WIkipedia itself, but as the next stage of the internet? Nah...

The Single Chip Cell Phone

Thread Title: What A Single Chip Phone MeansEmail This Entry Thread Url: http://www.corante.com/mooreslore/archives/032598.html Thread Description:

Dana Blankenhorn's been talking about the single chip mobile for a little while. Now it turns out that Texas Instruments and Nokia are to build phones based on TI's new single chip cellular solution.

Apart from being damn cheap - and being able, as a result to market to high growth markets like india and china there are other interesting things about single chip cellular:

But there's something else involved here. When cellular telephony is reduced to a simple chip, it can become an ingredient in anything else.

For instance. Let's say you have a golf course. You use a lot of water, but you waste a lot, too. Now, throw some moisture sensors out there and link them via one-chip cellular. The bandwidth needs are modest -- the sensor says "water me" or "turn off the water" as needed. Your hardware costs just dropped to the floor, and the system probably pays for itself on just a few months' water bills.

Anything that needs to be monitored, over a long distance, can now be monitored, and results transmitted, over a cellular link, because remember (in most cities) cellular is ubiquitous.

Imagine what this can do for farmers? They can monitor conditions in their fields in real-time, addressing concerns immediately.

Interesting stuff - can i have a cell phone in my mp3 sunglasses please?

Too Much Viral Marketing?

The author of this post would like to remain anonymous...

Too Much Viral Marketing?

Doing a search for google browser on Google News, gives you a whole load of articles about the posibility of Google stepping into the browser market, more than 210 articles currently, and that's just the english one's!

"Google voip" didn't return many less results either and a search for "Yahoo baby" also returns a wide range of pages.

What do the four examples above have to do with each other? In my opinion they are all hoaxes/rumours, and you know what, all four stories been featured on CNN's frontpage.

Is the average joe being misled by too much Viral Marketing?

Many marketers know Viral Marketing is hitting the gold nugget, often it's extremly cheap publicity/branding. But are companies today using it to the extreme, too much?

Of course Google won't say they are doing this, why would they? it's free publicity. Yahoo just launched Yahoo Video search, they gona push it? Who knows, to me it just looks like a "re-launch" of the video search that's been available at both Alltheweb and Altavista for ages, are they just hoping that a little piece of free viral marketing will give their revamped and repackaged technology a PR boost.

CNet - What's their $@!#'ing Problem Anyway?

Thread Title: CNET: All Glory No Guts Thread Url: http://www.marketingshift.com/2005/01/cnet-all-glory-no-guts.cfm Thread Description:

There's a small amount of buzz about CNet "launching" trackback support today. Well, firstly: Wakey wakey boys and girls, TW was talking about this back in November heh..

Secondly, Jason Dowdell raises a good point when he highlights the fact that CNet do not link out! I remember a well known webmaster forum owner bitching about one of their reporters, Stephanie Olsen, always pinching stuff from his website and never linking back or crediting but it actually goes much, much further than that.

The thing is, many of CNet's stories are really rather useless - better suited to print than the web - Really, reading your average Cnet story can be quite a painful experience, a typical read will involve (for me):

Seeing cited article titles that are not linked Seeing brands, companies and people mentioned that are not linked Seeing other news sources cited and not linked Having to do advanced searches on various engines to find the unlinked material

What is it with these muppets? Don't they get it, or are they just greedy bastards who don't need to care about the user experience due to their size and influence?

New Adsense Beta Feature - Choose your own ads!

Thread Title: I don't like these ads show me otgers Thread Url: http://www.consumeraffairs.com/links/other_resources.htm Thread Description:

Google it seems are rolling out a brand new beta feature for adsense. It allows website visitors to change what type of ads are shown.

If you click on the threadlink above and look at the left hand side (where adsense is) (you may have to refresh a times) you can insert you own keywords and phrases for the ads to be based on or select from a pre-defined list titled 'Change to Ads About:'

No official word from Google on this.

Tags & Folksonomies - What are they, and why should you care?

Tags, or folksonomies are actually a lot simpler than much of the acedemic debate surrounding them. Put simply, they are a user defined method for organizing data. Im going to try to explain what they are, why they are important to marketers and web devs and suggest some ways you might use them. Follow the title link above for the full post.

Malcom Gladwell's New Book - Blink

Thread Title: Review of Malcolm Gladwell's Blink Thread Url: http://www.seobook.com/archives/000643.shtml Thread Description:

Aaron Wall has a short review of Malcom Gladwell's new book, Blink - worth a look if you're umming and ahhing about buying a copy...

Of particular interest are the points made about how this might related to seo/sem's

Video Search on the Move....

Thread Title: Video Search Goes Mainstream Thread Url: http://www.ysearchblog.com/archives/000072.html Thread Description:

Yahoo! are adding a tab for video search to the main search interface shortly and Google have added http://video.google.com subdomain today - reported at numerous sources

I must admit to not even having played around with Yahoo's vid search but i hear Jenna Jameson is launching a new wireless ad campaign so i'll probably be doing a little research on that one...

Also, i keep meaning to investigate Blinkx.tv but it just looks so confusing and if i don't get how to work it within a few seconds i get all upset....

More on Yahoo! & Google Video Search

Now i've managed to drag myself out of bed i find a whole bunch of posts on this stuff, unsurprising. On good topic to talk about is Google dont have actual videos, but Yahoo! do... This from Forresters Charlene Li

My hunch is that this is a way to demonstrate to reluctant studio producers that video search could help them monetize their video content if they make it easily discoverable. Imagine Google partnering with DVR services like TiVo to do one-click recording of future episodes. Yet another is to enable video-on-demand ordering with your local cable provider, where users would pay-per-view to see the episode that aired two weeks ago. Or movie studios could sample a segment from a movie and allow online streaming of just that one section for a fee through partners like CinemaNow or Movielink.

Getting Advertisers into an Ad Network the AdMarketplace way

Thread Title: Ad Network To Reward Publishers For Bringing In Advertisers Thread Url: http://www.mediapost.com/dtls_dsp_news.cfm?newsId=288353 Thread Description:

If i understand this correctly, AdMarketplace who launched at the beginning of December last year have put together a rather neat way of bringing in more advertisers - they're going to use their publishers to do it. Rather like an affiliate program:

Contextual ad network adMarketplace this morning launches a new initiative designed to give publishers an incentive to solicit advertisers for the network--even if those advertisers ultimately abandon the publishers who brought them in and instead advertise with competitors. The plan involves paying publishers residual fees on all ad revenue generated by advertisers they refer

The idea is that publishers place a link on their sites that goes to an Admarketplace registration form - if the advertiser signs up then the publisher earns residule income from all revenue generated from the hook up. Of course there are a few considerations the MediaPost piece didn't mention, such as:

Wont the publishers users get pissed off? So, how long is the cookie? Is there a cookie at all?

It is kind a cool though eh? A cross between referal spamming, affiliate marketing and good old fashioned "see what ya could have had..." style marketing.

Steve Jobs - Circa 1984 - Awesome Movie...

Thread Title: Steve Jobs - Circa 1984 - Awesome Movie... Thread Url: http://www.mac-software-updates.de/1984macintro.mov Thread Description:

Go on, click the .mov link above, it's a great clip of Steve big Jobs introducing the Apple back in 1984 restored and digitalized on a German Mac site for your time traveling pleasure...

It might look nothing like him, but the showmanship (as joe wilcox notes) is all Jobs, if a little less developed.

It's funny to note that whilst appearances may change, voices don't...

Lead Firefox Engineer to work for Google

Thread Title: Changes Thread Url: http://weblogs.mozillazine.org/ben/archives/007366.html Thread Description:

News in via neowin says that lead Firefox engineer Ben Goodger is to work for Google - fueling rumours that the dreaded GBrowser that was denied in October last year may once again be on the table.

From Inside Firefox:

My role with Firefox and the Mozilla project will remain largely unchanged, I will continue doing much the same work as I have described above - with the new goal of successful 1.1, 1.5 and 2.0 releases. I remain devoted full-time to the advancement of Firefox, the Mozilla platform and web browsing in general. I'm sure you have many questions. While I will be spending more time at Google, I will work out of the Mozilla Foundation offices regularly as the need arises.

Now if that doesn't fuel a few conspiracy theories and wild speculation im just gonna pack up go home heh..

And from Neowin:

Mozilla and Google have been working closely in 2004 behind the scenes. A recent Mozilla Developer Day 2004 was held at the Google campus allowing those interested in developing applications for Firefox to learn more. Google have invested heavily in JavaScript powered web apps like Gmail and Google Suggest. Some have speculated on Ben Goodger and Chris Wetherell teaming up to make new Gecko based programs. Google is currently featured as the default homepage and the company have a 'customized' search engine for the Firefox browser.

MyMSN RSS Official Announcement - MSN Promote Yahoo too...

Thread Title: My MSN Launches RSS Reader Thread Url: http://blogs.msdn.com/msnsearch/archive/2005/01/24/359684.aspx Thread Description:

Cute, maybe the MSN team are starting to get the point of the blog medium, this entries halfway interesting heh.. they even promote My Yahoo when listing places you can add the msn search blog feed to.

There's also a listing of MSN Feeds at rss.msn.com with the promise of more to follow.

Over the last week or so there's been much speculation and general commentary on the upcoming (now here) MyMSN RSS including:

Findory's Greg Lindon - My Yahoo vs My MSN Silicon Beat - Quotes from Brooke Richardson MSN prd mgr Danny Sullivan mentions Blog Search Features? - I didnt see that, did i just miss it or will it come? Staci at PC talks about the Moreover relationship Moreover are powering thier feeds apparently..

As an aside, Staci also mentioned the fact that it's amusing to watch all the techie blogs take shots at M$ everyday but when the megacorp release something like this they still all get really excited. heh...

Peter Norvig on Semantic Web Ontologies & Search Spam

Thread Title: Semantic Web Ontologies: What Works and What Doesn't Thread Url: http://www.alwayson-network.com/comments.php?id=P7480_0_3_0_C Thread Description: "Humans are very good at detecting this kind of spam, and machines aren't necessarily that good."

Google's director of Search quality Peter Norvig talks about semantic web ontologies and the challenges faced when looking at them in terms of Search:

On the difficulties of using semantic ontologies with public systems:

Now imagine what it would be like if instead of using our algorithms we relied on the news suppliers to put in all the right metadata and label their stories the way they wanted to. "Is my story a story that's going to be buried on page 20, or is it a top story? I'll put my metadata in. Are the people I'm talking about terrorists or freedom fighters? What's the definition of patriot? What's the definition of marriage?"

Just defining these kinds of ontologies when you're talking about these kinds of political questions rather than about part numbers; this becomes a political statement. People get killed over less than this. These are places where ontologies are not going to work. There's going to be arguments over them. And you've got to fall back on some other kinds of approaches.

On Search Spam

The last issue is the spam issue. When you're in the lab and you're defining your ontology, everything looks nice and neat. But then you unleash it on the world, and you find out how devious some people are. This is an example; it looks like two pages here. This is actually one page. On the left is the page as Googlebot sees it, and on the right is a page as any other user agent sees it. This website—when it sees Googlebot.com, it serves up the page that it thinks will most convince us to match against it, and then when a regular user comes, it shows the page that it wants to show.

What this indicates is, one, we've got a lot of work to do to deal with this kind of thing, but also you can't trust the metadata. You can't trust what people are going to say. In general, search engines have turned away from metadata, and they try to hone in more on what's exactly perceivable to the user. For the most part we throw away the meta tags, unless there's a good reason to believe them, because they tend to be more deceptive than they are helpful. And the more there's a marketplace in which people can make money off of this deception, the more it's going to happen. Humans are very good at detecting this kind of spam, and machines aren't necessarily that good. So if more of the information flows between machines, this is something you're going to have to look out for more and more.

Why Speculation on Google & VoIP is Wrong

Thread Title: Why Google Is Not Doing VoIP Thread Url: http://www.gigaom.com/2005/01/24/why-google-is-not-doing-voip/ Thread Description:

Om Malik, somewhat of a VoIP expert and frequent commentator on the technology explains why speculation over Google going into VoIP is out of whack:

The first reason, why Google is not doing VoIP: how the hell do you monetize something like this. Since Google’s business model revolves around embedding text-ads in pretty much everything, it doesn’t make sense for them to even indulge in VoIP.

I suspect that people are reading too much into Google’s job listing, which in my opinion has a very simple explanation. Google is growing, and it is adding data center capacity pretty much all across the planet. (Because it wants to be the Internet OS!) Europe, Asia and US and it needs to link these together with a dedicated backbone, like most smart companies do. In order to do that, they have to build a global virtual network.

Om goes on to theorize that Google does not want to buy dark fibre at all, they just want a chief negotiator with experience in the area to put these deals in place.

Quigo Tie the Knot with Private-Label Contextual Marketplace

Thread Title: Quigo Debuts Private-Label Contextual Marketplace Thread Url: http://www.clickz.com/news/article.php/3463081 Thread Description:

Pamela Parker reports on Quigo's new private label contextual ad marketplace - they have already have deals in place with TheKnot USAToday and DenverPost:

....a private-label version of its AdSonar system, which will allow advertisers to buy contextually targeted text ads on individual sites.

"Now the publishers get to control pricing, the types of advertising that go on the site, and those that don't," said Quigo CEO Mike Yavonditte, adding that it also gives advertisers the flexibility to advertise only on the sites they choose. Contextual networks such as those from Google, Overture, and Kanoodle distribute ads throughout their partner sites without allowing advertisers to designate individual sites.

1bu.com - Stealing Content on an Industrial Scale

Just go look for yourself....

http://slashdot.org.1bu.com http://threadwatch.org.1bu.com http://searchenginewatch.com.1bu.com http://webmasterworld.com.1bu.com

And there are an awful lot more sites affected. Thanks XC for the query link.

Chinese Proxy?

Ok, so they might actually be a chinese proxy service - question is, how do I, and all the other sites feel about that? For my part im not sure just yet, gotta give it a bit of time to digest...

Affiliates vs Merchants - Who Holds the Power?

Morning all

I am starting to see more and more of this. A company signs up lots of affiliates, then the top two to ten affiliates become the program generating 90% of the companies online revenue. The company get sloppy and the only business they get comes from the affiliates. These affiliates all know each ather and in many cases are mates. They share information about the supplier, late payments etc. Then the supplier tries to play "bully boy" and tell the affiliates what they can and can't do.

I have seen this via friends when a company with close to £20 million annual turnover, started getting arsey, the 3 top affiliates moved suppliers and within 90 days the company went bankrupt.

Anyone care to expand on that?


13 Things to do with your Mac Mini

Thread Title: Mac Mini -- More Than Meets the Eye Thread Url: http://www.technologyreview.com/articles/05/01/wo/wo_delio012405.asp?trk=top Thread Description:

Technology review have a nice list of uses for the oh so cute Mac Mini. I'll bulletpoint the list here but check the article for a description on each point:

As a Portable Depot for Digital Pictures As a Portable Depot for Digital Pictures As s Regional X10 Server As a Christmas Lights Sequencer (give me strength..) As Part of a Home Theater System As a Car Enhancer As a Hardware Firewall for Laptops As a Physical Security System As a Server and/or Gateway As a Component of a Low-Cost Parallel Processing Array As a SCADA system As a Beowulf Cluster As an iPod Feeding Station

I was thinking of using mine simply as a seperate net media center...

Yahoo! Extends $4.98 Domain Deal - Again...

Thread Title: Yahoo Extends $4.98 Domain Offer, Go Daddy Cuts Price Thread Url: http://news.netcraft.com/archives/2005/01/24/yahoo_extends_498_domain_offer_go_daddy_cuts_price.html Thread Description:

Netcraft reports that Yahoo! have extended their $4.98 loss leader deal on domain names for the third time and speculates that the offer is generating business - the offer now runs through to Feb 8th. Maybe they should just say "untill further notice" - maybe they're just hungry for the headlines on this deal eh?

Google to offer Voice Over IP?

Rumours are spreading about whether Google are to offer a new VOIP service.

The technology is already in place and software is available should Google wish to move in to the field…

Large Corporations are already considering the use of VOIP and the savings potential for them could be huge.

Although Google is reluctant to talk about its plans, the logical use of such a network would be to help to support a new telephone service. The company would buy capacity cheaply, by taking up slack capacity left behind when the internet bubble collapsed in 2001.

Around the world, thousands of miles of fibre-optic cable remain unused because the amount of speculative development vastly exceeded demand. Such capacity would be available at rock-bottom prices today.

Elsewhere in the world, using the internet to make phone calls has caught on more quickly. In Japan 10 per cent of households already use the so-called “voice over internet protocol” and an internet service offered by Softband has 4.4 million subscribers. Its growth has depressed revenues of the local telecom group, NTT.

If Google were to release a service, not only could it damage some of the Large Telecom services, but it could also impact on the industry share of products like MSN Messenger and Yahoo! IM.