Ads on the Top, Ads on the Bottom - Google Test Makes SERPs an Ad Sandwich

AdWords ads are now displaying in the top 4 and at the bottom, also in a group of 4, in this new Google test.

You Need Content, Not Necessarily a Blog

SEOs like to say, like a record on repeat, that "content is king." But that doesn't mean that the only way to create content is through a blog.

New Bing Ads automation to import Google AdWords

You can now import yout Google AdWords campigns automatically into Bing Ads thanks to Bing's new Automated Imports.

350,000 Fake Twitter Accounts Discovered in One Single Fake Network on Twitter

Researchers looking into the extent and intentions of fake accounts on Twitter have discovered vast networks of fake accounts - one of them containing 350,000 members. One of the researchers, Dr.

DuckDuckGo Reaches Past 10 Billion Searches - 4 Billion Were in 2016

Good news for those of you who support search engine alternatives to Google and Bing - DuckDuckGo is celebrating another milestone.

Sayonara, Matt Cutts

Matt Cutts, on leave from Google since 2014, officially left the company for the US Digital Service at the end of 2016.

Google confirms new mobile interstitial penalty is now live

Are You Compliant?

Firstly what is “Interstitial”, this is an advertisement that appears while a chosen website or page is downloading.

Google has another go with Google+

Google continues to mull over Google+ and has announced it'll be adding Events, and what it describes as, "its time to say goodbye to classic Google+ on the web, which we'll be turning down on Janu

Patent-Reading Reveals New Technical Insights to How Google Views Entities

Fancy something a little more meaty and technical than your typical SEO article?

Link Search Operator at Google No Longer Operating

It's been years now since SEOs have been using the link search operator at Google  (e.g., link:yourdomain.com) and relying on it to provide meaningful data.

How to Choose the Best Ecommerce Platform for SEO (January 2017)

Research Methodology

The first step was to create a list of the most widely-used shopping cart platforms in Europe and the U.S (source: BuiltWith.com); Danny Richman then 

Google: We Do Not Throttle or Restrict Traffic

It's a long-running conspiracy theory in SEO that Google throttles the traffic it sends to sites. Some webmasters have, in the past and up to today, noticed strange patterns with their traffic.

There's Something Weird Going on With Google Map Maker

Namely, Google Map Maker is shutting down. Now, I know what you're thinking - who cares?

"Methbot" is one of "the most profitable bot operations in existence"

The bot operation called "Methbot" watches up to 300 million video-based ads every day automatically.

Google Makes Algorithmic Changes to Fix Holocaust Denial SERPs

Just a few days ago, I highlighted a story from The SEM Post that used the search phrase "Did the Holocaust happen," to show how fake news ranks in Google.

Search Traffic Declining? You’re Not Alone (and What to Do About It)

According to research from BuzzFeed, “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of searc

The Politics of Fake News

While Google and Facebook fight fake news, people on the sidelines are debating whether they're taking the right course of action.

New Yahoo Hack announced: More than 1 billion accounts from 2013 stolen

Yahoo has just confirmed a new hack from 2013 which surpasses the previous 500,000 million.

There's No Such Thing As Google Sandbox

Paranoid SEOs who love to blame Google for everything also love to whine about the "Google Sandbox." But, according to Google, there is no such thing.

AMP URLs Will Be Changing Soon

AMP cache URLs have been showing up as coming from google.com/amp/ - but soon they'll be coming from cdn.amproject.org instead.