Google Custom Search

Submitted by seobook on Mon, 2006-10-23 21:37

Search marketing

Google announced the launch of their customized search service. Basically it is AdSenese for search which allows you to tap topic sensitive PageRank, tag relevant results, allow users to tag results, and specify the seed set of sites to search against or bias the results toward.

Given this, and things like the Google Image Labeler, it is quite apparent that Google is trying to collect meta data and create a proprietary secondary web graph to better understand the link structure of the web and give them yet another strong competitive advantage over other search engines.

Comments

hmm google 2.0

Submitted by minnapple on Mon, 2006-10-23 22:20.

Looks like goo is realizing that the 2.0 stuff is really worth following. It would be interesting to know what their true intent was or if they are only collecting data to determine what it will be.

Submitted by seobook on Tue, 2006-10-24 00:36.

http://blog.searchenginewatch.com/blog/060913-085905 - site search is a huge market

The trouble with Web 2.0 IMO

Submitted by Brian_Turner on Tue, 2006-10-24 02:55.

The trouble with Web 2.0 IMO is that the people least qualified to provide judgements, are the ones who seem to push theirs most.

Seriously, it seems there is a whole social subgroup of wannabe sports referees who - in failing the professional grade - specialise in retentive misinformation wherever they can.

2c.

Site search

Submitted by AussieWebmaster on Tue, 2006-10-24 07:02.

Site search is huge... especially if you want to build up the stickiness of your web site. Once we installed the Google appliance and offered internal search our page views jumped 40%