Mmmmm.... Smells like Kozmo
- By: grasshopper [privmsg] On 4th Jun 2006 In
Am I the only one who feels like I might have just stumbled straight into crazy-town when I see Amazon selling frozen food??
Ordering Swanson chicken dinners online? Really? And wittily categorized in the "Gourmet Foods" section?
Jeffrey Bezos (aka "J-Bez", from now on), I'd like you to tell me about how that works well from a business perspective. Tell me about the margin on that deal. I eagerly await your response.
Hat tip to a personal favorite - Zack over at DataWhat?
- Y! MyWeb
The page says "Ships from
The page says "Ships from and sold by Gristedes Supermarkets of New York." so Amazon might just be letting others leverage their platform and distribution.
Am I the only one who feels
Yes. Amazon.com has long since allowed for specialist channels, sold via third parties (urban outfitters, etc) through their vast website. Given the number of people who increasinly have a penchant for ordering food online, it doesn't seem too ludicrous to allow for food shopping via Amazon. In real terms, they don't touch the product, but get a slice of the pie, as it were. Its food affiliate marketing!
How exactly does that fit
How exactly does that fit under the category "Gourmet Food" ?
Gourmet Food
Considering I've met people that could actually burn water trying to boil it and considered blackened toast cajun-style, they would probably consider anything remotely edible as gourmet.
If it were frozen food that
If it were frozen food that was hard to find in some areas, it would make sense - but Swanson stuff can be found pretty much anywhere!