Personally Written Link Requests - Benefit - Time Ratio?

Thread Title:
Is the benefit of writing completely personal email outweighed by the time involved?
Thread Description:

Nice thread over at WMW with some pretty good tips on how to write convincing and appealing personalized link requests. Starts off dull but gets much better...

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As a side note..

I've not asked for a single link to this site, and i really cant be arsed to do so.. with new member kctipton on board im hoping dmoz will scrub that boring old directory style front page and put an big fat <h1> link to Threadwatch.org there instead ;-)

Welcome, Mr Tipton SIR... hee!