Google Inc. said Tuesday it accidentally disclosed internal financial projections on its investor-relations Web site, but said some of the figures are unreliable and shouldn't be considered current guidance.
In a filing with the Securities and Exchange Commission, Google said the statements included a forecast for $9.5 billion in 2006 advertising revenue and the disclosure that the company's AdSense margins "will be squeezed in 2006 and beyond."
The comment about AdSense margins being squeezed...is that about pending competition? More aggressive smart pricing? Click fraud related issues? Legal liabilities associated with funding content theft? Increased costs associated with funding some content quality standards?
It only took Google 1 bad quarter to leak the information they vowed to never give. They have been giving so much financial misdirection recently that their talks on the topic sound like a politician running for office.