Stowe Boyd Takes a Swing at the Blogging Affiliates

1 comment
Thread Title:
Robin Good, Marc Canter, and Marqui: Blog Shills
Thread Description:

We talked about this silliness of "product placement" aka affiliate marketing on influential blogs recently.

I said it was a stupid idea then, and i'll say it again now: This is the most ridiculous thing i have seen in quite some time. Words fail me (almost) at the sheer naivety of the farcical nonsense.

Now stowe boyd is taking a swing at it:

That aspect of the Marqui deal is what unnerves me about it. A blogger (notwithstanding the disclosure of the relationship) writes a sentence about Marqui, or other subsidized products, right in the flow of his/her opining about technology, or communication, or whatever, and gets compensated for each click that leads to a sale. This is basically turning blogs into nothing more than those aggregated websites slapped together by affiliate marketing folks. No offense; they may serve a purpose, and people may find them useful to search for various products, but they are not serving the same purpose as blogs. And candidly I believe that they are less worthy of attention.

I dont think this is the first time he's mentioned it but i dont get to read him as much as id sometimes like...

I couldn't think of a more inept and ill thought out marketing ploy for bloggers if i tried. Oddly enough, i picked up the link via marc canters blog - marc is the man behind this scheme.

Comments

free marketing

>I couldn't think of a more inept and ill thought out marketing ploy

any way you slice it any syndication of the story is free marketing.

Comment viewing options

Select your preferred way to display the comments and click "Save settings" to activate your changes.