AOL AIM's at Punters
Oh god forgive me, i couldn't help it, the title just appeared in front of my eyes in searing flamed letters as my fingers involuntarily typed it out. I know not what I do! hehe.. It's true though, AOL are rolling out their first AIM ad campaign
Quote:
he new AIM Triton may still be in beta, but AOL is already preparing a wide-ranging campaign to promote the service among younger computer users in an effort to regain some ground it has lost to more-gimmicky rivals such as MSN."I AM" advertisements will showcase Triton with a new logo that encloses AIM text within an orange speech balloon. AOL hopes to show that online communication can go farther than just the standard instant message.
- Y! MyWeb
Creepy
From the demo-
"We don't target ads at you based on what you write in your email. That would be creepy."