Office Depot Sues Staples Over PPC Ads

3 comments

According to a Wall Street Journal article today, "Office Depot has accused off-supply giant Staples of improperly purchasing online search-engine ads that redirected potential customers to the Staples website."

The lawsuit was filed this month in US District Court in West Palm Beach, Florida.

I don't have an online WSJ account, so I cannot give you a link directly to the article--I'm reading it in the print version.

Comments

This is the same as any..

corporation purchasing an ad right outside their major competitors branch.

gator?

Did it have anything to do with gator-type ads?

Bill -I'm reading it in the

Bill said that he's

Quote:
reading it in the print version

Aren't you like, you know, scared of paper cuts or smudging or littering or something?

:)

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