Why Can't Search Engines do SEO?

8 comments
Source Title:
What Does This Say About Yahoo's index?
Story Text:

It's time to hire an SEO... I'll file this one under: Search Marketer’s, What Will They Think of Next - :) I was on the Yahoo Search Blog doing a "search in this blog" for Weather. And the first listing that comes up is a listing for this rss feed:

Second Weather Report: Yahoo! Launching New Search Index Tonight Open this result in new window
... www.ysearchblog.com/archives/000120.htmlThis is our second weather report. We will be making changes to the index ... http://nudist-webpages.sexfn.comSecond Weather Report:...
www.ysearchblog.com/archives/119.xml

This is just another reason that I think Search Engines should hire SEOs... and not just for sales... but to ensure quality.

Natasha "That Girl From Marketing" Robinson

Comments

> This is just another

> This is just another reason that I think Search Engines should hire SEOs

They already do :)

Yeah, actually, at i've at

Yeah, actually, at i've at least two friends that do seo for search engines but they dont' seem to be doing it in the right areas :)

What I was getting at is...

... What does it say about Yahoo Indexing and Quality, if it's own "in site search" cannot produce quality results....

Mikkel: well they better start working harder then. Really, that search result is unacceptable.

Natasha "That Girl From Marketing" Robinson

Er actually

SE’s rely upon good SEOing to make sure that their results are “good”. It’s only when we get into the highly competitive fields that companies and their SEO’s get in to spammy practises.

You can pick just about any

You can pick just about any site and find some bad results. I don't really think thats a very intersting form og benchmarking. If you ever worked on websites with million of pages you know that to get everything perfect is close to impossible.

As one that have been hired by many search engines and portals over time to do SEO I can also say that often it is not the lack of SEO knowledge that leave bad results but the lack of implementation resources, stupid policies, legal issues and other sorts of BS. Portals and search engines are not much different from most other large companies when it comes to SEO.

Re:

Re:

It’s only when we get into the highly competitive fields that companies and their SEO’s get in to spammy practises.

That goes without saying... but I'm not addressing Yahoo's index itself and the listing that appear there. By "hiring SEOs" I meant that they need the people who create these exploits on their staff, in order to stop these before they happen. I would think that would be the ultimate SEO gig.

Re:

Re: You can pick just about any site and find some bad results.

I agree... but a Search Engine Company's own Company Website not producing company only results? If that's not a benchmark for a Search Engine Company then what is?

It has to say something about your technology if it cannot produce quality results for even it's own brand.

Comment spam

My guess is some point they've been syndicating comments, and those links were comment spam (that have since been deleted) for the channel of that post ( http://www.ysearchblog.com/archives/000120.html )

It's a trackback

See http://www.ysearchblog.com/movabletype/mt-tb.cgi?__mode=view&entry_id=120 and scroll down to the bottom. What you're seeing is a trackback (one of many) that nobody thought to delete.

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