Black Hat Blogging Explained

10 comments
Source Title:
Blogging for Black Hat SEO Spidering and Indexing
Story Text:

That funny chap at SEOBlackHat explains how to create fake blogs to increase other sites Search rankings. It's not a bad tutorial, and only the first part of a small series, but im in two minds whether or not this has much value to anyone other than general interest. These things are easily achieved if you know a little PHP (or similar), but how many people would go to all that trouble?

Certainly quite a few, but in the greater scheme of things, a relatively miniscule minority of button pushing seo's i think.

Basically, you set up many blogs to automatically post information relating to the keywords or topic of you black hat sites. The blog posts have links to pages within your black hat sites. After you ping google, msn, and yahoo, their bots follow the links in your posts and your sites gets indexed.

[...]

  1. Create blogs with either Wordpress or one of the hosted services like MSN Spaces, LiveJournal, or Blogger. We use all 4.
  2. Write or buy a script to automatically create content from news feeds or RSS feeds spliced with links to your sitemaps.
  3. Set up Cron Jobs to Post to you Blogs.
  4. Ping (Usually with a Cron Job).

Still, despite my reservations, that site just continues to amuse and amaze - it'll go over most real bloggers heads, but some TW readers will find that MOST enlightning :)

Comments

Vote in the poll...

...because I'm sure there will be a couple of people wearing the "black cap" at the next SES ;-]

uhm... advertorial?

On my first visit I noted that one of the site sponsors was "RSS to Blog", so perhaps that post is an ad. Or, the whole site perhaps. If so, it would be a quite conventional approach to marketing, and -- some might say -- ironically quite a "white hat" thing to do. Although some purists might argue that ads should be labelled as such.

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Added:
As an aside, I would like to see to see independent third-party tests and reviews (not ads) of tools like articlebot, reblog, rsstoblog, traffic equalizer, directory generator, and so on. Oh, and widgetbait of course, but I understand that to be more of a toy/experiment - or perhaps I'm wrong?

Speaking as a software/tools developer (albeit not as a "hat" and not even in the broad "SEO" field) that could be interesting. So, it's not that I am in that particular market, so to speak (and if I was I'd probably roll my own), but anyway...

Selfish, icky spammers...

Quote:
Basically, you set up many blogs to automatically post information relating to the keywords or topic of you black hat sites. The blog posts have links to pages within your black hat sites. After you ping google, msn, and yahoo, their bots follow the links in your posts and your sites gets indexed.

And this is why the web is sucking more and more every day, and it's getting harder and harder to find REAL information anymore.

Selfish, icky, spammers who only care about themselves and lining their pockets with no regard to the rest of the Internet community. Blech...

Oh c'mon Jill, it is not the

Oh c'mon Jill, it is not the "spammers", it's the faulty algos. If you haven't figured that out yet you need to retire. Idealism rarely makes any money. Unless you sell that idealism to the unwitting...

Wrong

And this is why the web is sucking more and more every day, and it's getting harder and harder to find REAL information anymore

This has nothing to do with the web. The Search Engines may suck, your ability to source information may not be as strong as you think, but the web is indifferent. These pages are just files in a cabinet.

Another tool for running multiple blogs

Just found this tool that seems like it's pretty helpful if you run multiple blogs (or, any single blog for that matter)

it is compatible with most of the weblog systems available, allowing an advanced user to have only one interface to several accounts hosted on several different sites, using different publishing systems.
w.bloggar

It's a windows-only tool. Freeware. Hat color doesn't matter, as hat is not required.

Yeah the search engines cause spam...

Quote:
Oh c'mon Jill, it is not the "spammers", it's the faulty algos.

Oh please. Okay, let's blame the search engines for spam. Tired, old argument that doesn't hold water.

Last time I checked Jill,

Last time I checked Jill, the search engines were responsible for the content that appears in their SERPs. If you're seeing lots of "spam" it is because the algos have determined that the "spam" merits its current position. Joe Spammer didn't select the ranking criteria. Joe Spammer simply created a site that fits the current criteria.

So while the search engines don't create the spam, they're definitely responsible for adding it to their index, and for ranking it highly. The solution lies with the engines, not the "spammers".

I agree, kind of. I don't

I agree, kind of.

I don't think it's right not to lay some social responsibility at the doorstep of serial spammers (and that would have included me last year, and most likely will again one day) but to think that the solution lies with anyone but the SE's is naive.

The search engines have created an environment where low quality content can earn people a lot of money. And, they continue to include that content on their websites, prominently.

Search Engines problem.

Anything else is just sticking your finger in the damn.

Yes, it's the search engines problem to fix, but...

It's not the search engines who caused it.

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