Verizon's SuperPages Launch Pay Per Call System
Source Title:
Verizon Launches PPCall
Verizon Launches PPCall
Story Text:
Reporting from SES San Jose, Paul Bruemmer writes about Verizon's PPCall announcement. Interestingly, it seems to be a custom solution rather than third party technology.
Reporting from SES San Jose, Paul Bruemmer writes about Verizon's PPCall announcement. Interestingly, it seems to be a custom solution rather than third party technology.
Verizon announced its new Pay For Calls system at Search Engine Strategies 2005 Conference & Expo in San Jose, California, which runs August 8 through August 11. They say the product offering is so innovative that it requires patent protection. “Our pay-for-performance technology and unique ad placement algorithm are so advanced that we've applied for a patent,” said SuperPages.com President Scott Laver.
- Y! MyWeb