Yahoo taking to the skies with Boeing

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Source Title:
Yahoo & Boeing team up for in-flight service
Story Text:

Search company Yahoo and Connexion by Boeing will announce on Wednesday a multiyear distribution agreement under which Yahoo's search engine will be used on Boeing's in-flight Internet service. Connexion by Boeing provides wireless high-speed Internet services to passengers using their laptops on more than 100 routes daily worldwide. Yahoo will power the Web search beginning later this year.

Comments

powerful combination

When you think about it. Airlines in the US nowadays have access to *everything* about their customers, under the guise of security. Sit in the assigned seat, and surf away as Yahoo! tracks your interests, actions, and ties it all together as "personalization".

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