Instagram Ads are Coming, Here is What They Will Look Like

Advertising is coming to Instagram. The popular photo sharing app showed off what they will look like. Honestly, it looks very similar to how parent company Facebook's ads look. What do you think?
See examples here: http://www.popphoto.com/news/2013/10/heres-what-ads-instagram-will-look
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We are entering the era of
We are entering the era of image ads which is sad for some reason...