Harvard University computer scientist LaTanya Sweeney was upset to see a Google AdWords ad questioning whether she had an arrest record. She went on to search for over 2,000 names on Google that were commonly given to one race more than another.
"The common denominator was the so-called sounding black names. They were 25 percent more likely to yield an ad for a criminal records search."
Interesting, but I get those ads when searching for my name, too.