Yahoo's Marissa Mayer Says Personalization Is The Future of Search


In this video, search engine starlet, Marissa Mayer, CEO of Yahoo, talks in depth about how personalization is the future of search. So what I am wondering is, what is Yahoo going to personalize? And with who's data?

Give us your best thoughts in the comments!


re: And with who's data?

they've still got HEAPS of usage data, in addition to personal data.  in 2012, yahoo properties were the #3, #4, and #6 most-visited pages of the year (, and, respectively).


Yahoo - first things first -

Yahoo - first things first - get back with your advertising program. In case you hadn't noticed, that's where Google gets 97% of its revenues from. Social don't mean shit until you have a proper advertising network in place. You used to do it, then got lazy and greedy and killed it. You can *rise* again.

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