CNN has published an interesting review of the newish Facebook Search Graph feature listing some of its major problems ...the beta version is far from being the Yelp, LinkedIn or Match.com killer:
Yelp still rocks
- Like button which powers the whole Graph provides unreliable data: "People just don't wield the Like as often and as discerningly as is needed to turn Facebook into a useful recommendation tool."
- Like button results can also be faked easily (Facebook ads made it very possible).
- Like button is not enough to tell if your connections really recommend a particular place: "expand its search powers to comb through status updates and comments."
LinkedIn is still better for job search:
- Facebook has insufficient information to be a search job search tool because "beyond listing current employers, people don't regularly update their Facebook profiles like their resumes. Facebook profiles are crafted with friends and family in mind, not potential bosses"
- Next question, "Are we ready to turn Facebook into a dating site?" Facebook is also not a place people want to receive pick-up messages from strangers
I am still sceptical. I don't believe in Facebook search like I didn't believe in Google social (and I am using Google Plus by the way!)
What are your thoughts?