Natasha Robinson's blog
Mobile Marketing Card + Broken Site = Bad Marketing
- By: Natasha Robinson - 6th Oct 2005
I was really excited when I read the press release: Tiny rCard Offers Cool New Marketing Tool for Corporations. At $25 each, the rCard can deliver streaming video, photos and graphics on a credit card sized device.
Registered Your Mobile "PaperClick" Keywords Yet?
- By: Natasha Robinson - 29th Sep 2005
Well Virgin Entertainment's done it: They are the first to register in the new PaperClick Keywords Registry as part of the PaperClick Mobile Marketing Solution™.
Fear of Mobile Spam Crippling Mobile Marketing’s Growth?
- By: Natasha Robinson - 16th Sep 2005
With the Mobile Content World Conference taking place in London this week (MoCo News coverage), you’d think there would be tons of news on how "Mobile Content Will Change The World". (I think that’s what the cool kids are saying these days). Yet this hasn’t the case. So I wondered: "Could fear of Mobile Spam be crippling such a ripe advertising medium?
Is It Time to Add WAP to Your Web Site?
- By: Natasha Robinson - 30th Aug 2005
Just when you went and added that RSS feed it may be time to get to a WAP Site...
More marketers are recognizing the benefits WAP (define) offers for increased mobile content and application delivery, richer creativity, and deeper consumer interaction (and, therefore, data capture). Features that go way beyond SMS (define) and even MMS (define) remain largely underutilized. For evidence, Minick, the mobile content and service developer, worked on fewer than 12 WAP portals in 2004. It has 54 in development today.
Natasha Robinson on Mobile Marketing
- By: Natasha Robinson - 29th Aug 2005
This past weekend I had a dream that involved Danny Sullivan, Chris Sherman, RustyBrick and the sinister looking bunny from Donnie Darko. Obviously I need to take a break from all my search engine marketing reading. Or at the very least, I need another outlet. With mobile phone subscribers surpassing landline phones, and this year being touted as: "The Year of Mobile Marketing" the time may be ripe for this blog about Mobile Marketing here at ThreadWatch.
About Natasha
Natasha lives in Atlanta. When not paying her bills as the Director of Online Marketing for a Real Estate Software Company she can be found shoe shopping, planning world domination, laughing at her own jokes and posting rants about search engine marketing under the names "NTR" or "Natashatr" .